5 Simple Steps That Made My Blog Grow
Blogging is a tough world. I get it. It’s incredibly hard to get noticed, full of long hours, and let’s face it, watching absolutely zilch happen to your stats is frustrating.
I’ve recently been making a conscious effort to improve my stats and make my blog grow. Some changes have done sod all, niente, nothing – but others have truly worked.
So, I’m here to help as many bloggers out by sharing what actually made my blog grow.
I’ll be discussing what caused that incredibly healthy peak almost instantly and how you can do the exact same.
I believe it’s very important putting in some extra hours to make the changes that will actually help you out in the long run.
Shall we get started? Ok.
1. I SIGNED UP TO PINTEREST
Never underestimate the true power of Pinterest. I honestly had no idea how much of a valuable tool it really is – and it’s completely free! Signing up however, is only a very small part. It’s how you use the platform that makes a heck of a difference.
For each blog post, I create a graphic mainly used up of large text. This is often just repeating the title. I make it eye-catching by using a splash of colour. Psst – portrait images are often the most popular on Pinterest!
When my post has been published, I’ll pin the image to as many of my content related Pinterest boards as possible.
Since signing up to Pinterest, it’s now the second most popular referrer. This is great because it’s introducing new readers to my blog.
I talk more about how you can use Pinterest to improve your stats in my free downloadable guide, ‘Get Noticed: A blogger’s guide to standing out online‘.
2. I USE KEYWORDS
D’ya know what keywords can do? They can get your blog posts to hit top results in Google searches. So powerful, right?
By taking three keywords from your blog post title and repeating them wherever you can, (even by renaming your images!), you can massively improve your search engine ranking.
My top referrer is search engines, proving that I am clearly doing something right!
Read my recent post on my monthly column ‘How To Increase Blog Traffic by Using Keywords‘ for more juicy tips.
3. I CREATED A FREE DOWNLOADABLE GUIDE
A free opt-in is the most effective way to gain new readers. Just think of it as an extra long blog post that’s valuable for most audiences. Think about what you can offer to readers, and what will make them think, “I need to read that!”.
I set up a mail list on Mail Chimp and when someone downloads my free guide they’re automatically subscribed. Woohoo! That way we’re both getting something out of it.
4. I UPDATE OLD POSTS
When I first started blogging, I had absolutely no idea how to make my blog posts hit top results in Google. Not forgetting that my photographs were terrible quality and I was just writing whatever popped into my head. It’s always a good idea to recycle old posts, especially if they’re still getting a high number of views.
This is also a great trick if you’re feeling a little blocked.
5. I WENT SELF-HOSTED
This was a huge deal for me. It felt like a massive leap forward. I nervously hovered over the ‘confirm & pay’ button before taking the plunge. But d’ya know what? It’s great!
Although going self-hosted seems a daunting process (and also a little pricey), it’s one thing worth investing in.
WordPress restricts what you can change, therefore not giving you the chance to spread your wings and really fly. Whereas you are unlimited to what you can change when you go self-hosted. Maybe it’s a good idea to just scrub up on some basic coding skills first.
I hope this post has inspired you to make the changes you’ve been contemplating for a while. And most importantly, I hope you see an instant improvement in your stats.
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